AATCO LLC & MIDDLE EAST FOOD TRADING ANNOUNCES MAJOR CONSUMER PROMOTION FOR DELICIO, THE PREMIUM FOOD CONDIMENT BRAND IN BAHRAIN

In premium supermarkets chains like GEANT, CARREFOUR, AL MUNTAZAH, LAST CHANCE the Delicio team has placed attractive display stands, featuring wide range of Delicio promo packs and featuring the latest Delicio Television Commercial on a 32 Inch LCD TV.

The commercial showcases the Delicio brand range of ketchup, mayonnaise, salad-dressings and exotic sauces in a way that builds a relationship with the kids and the impact the brand has into their healthy eating habits, something which each mom looks to ensure!

In some outlets, a Delicio sales-promoter girl is at hand to explain the promotion dynamics and the brand benefit to the discerning housewife.
On Purchase of any Delicio promo pack, the consumer is entitled to a Delicio Coupon, which a customer can put in the Delicio Raffle box (after filling the relevant details in the coupon) at the customer service location of the respective supermarket for a lucky chance to win a 32 Inch LCD TV.

The promotion is valid till 31st December 2008. The final draw for the 32 Inch LCD TV will be held on 15th January 2009.